Prefaced by Jordan: “Sandra shared the following article with me this morning. It is posted on her own blog which caters to a broad audience of people interested in developing more sophisticated media savvy and a professional “on air ” presence. As we talked with Nolan Harvey last night, I realized that people working around […]Read More Video Blogging Tips for Zoo Peeps from Sandra Dee
Is it a Zoo or a Living Collection? This is what happens to you if you spend too much time in school as I did. Everything becomes an “institution” and eventually so do you. Actually, I prefer Living Institution which I believe was coined by the top-notch folks at the Bronx Zoo-based Wildlife Conservation Society. […]Read More Living Institutions or Zoos?
http://cnn.org/2010/US/04/24/mears.sartore.qanda/index.html?hpt=C1 Both the New York Times & CNN seem to be reading the Zoo Peeps blog. I’m so flattered. I won’t distract you with my thoughts, but read my article on the re-branding of African wild dogs and other endangered species. The new field of conservation marketing and brand development is taking off. -JCS, ZKERead More Riveting Piece About NGS Photographer & Vanishing Species
This title grabbed the attention of an all-time low number of subscribers 30 minutes post-publication (lunch). I’m re-posting with a new title and a challenge for you to name that fish in the pic below. “Aquarist, Fish Keeper, Aquariologist, Ichthyologist or Fisheries Biologist?” April 6, 2010 As you can see I’m alternating between field conservation topics […]Read More “Vice President of Fish”
http://news.bbc.co.uk/earth/hi/earth_news/newsid_8493000/8493089.stm Rarely do you hear the zoo visitor soliciting directions to the small mammal exhibits from docents, guest services, or other zoo personnel. Most people are eager to get right to the big guys. Guests hastily try to orient themselves with respect to some key locales with the help of the printed zoo maps. They […]Read More “We’ll Skip the Small Mammal Building”